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How to Wake Up Panning for Gold

February 10, 2015 by AdToons

This weekend, I didn’t do squat for my business.

And it felt sooooooooo good.

In fact, I had some awesome quality time with my kids outside on a balmy winter day.

The temp hit 45 degrees. We built a huge “snow run” off my back deck. It extended for about 30 yards.

Lots of giggles and fun. And a sore back from shoveling 470 pounds of snow. :~)

I was totally present with my kids. Didn’t pick up the phone but once and that was to film this. Check it out:

Palko Kids snow run

I was back in the office yesterday…

I spent a good portion of it following up with inquiries and leads for AdToons. Lots of folks are looking for whiteboard animation videos for their businesses.

Some came in the form of email signups; some were applications.

And others came in as direct inquiries.

I deleted at least a couple of these because they were not a fit for my business. I don’t want to waste my time… or theirs.

Then I checked my conversions on a few ads and noted tweaks and changes to be made.

At one point, I imagined sifting through these emails and finding “nuggets” of potential new partners is how those prospectors out West must have felt kneeling down panning for gold.

Which brings me to this…

How cool would it be to be fully present with your loved ones when you need to be and then, come work time, be 110% focused on following up with hungry buyers of your products or services?

It can be done!

But if your business is set up for you to be the “pursuer” you may want to pull a 180 and become the one being “pursued.”

Your life would become a lot easier in the process. It’s all about positioning. And it is a completely different (and much easier and lucrative) conversation when your prospect reaches out to you.

Know what I mean?

Ever experience what I’m talking about?

So, how is this possible?

It’s all thanks to having our system in place to attract new prospects and clients – with a huge element being our AdToons video. But it’s also due to a simple process that funnels folks and corrals them and works for my business day and night, 365 days a year… even while I’m building a snow Darth Vader with my kids.

Your business can be set up the same way. Using a similar simple funnel.

Most think all we do are our outstanding AdToons videos. But that couldn’t be further from the truth. We help clients set up their own marketing and customer relationship management systems and funnels to drive and convert cold traffic without spending any more on advertising.

So, it’s time. If you too want to spend your mornings “panning for gold,” then you need to run over here and fill out the application.

We have only THREE slots open this month.

I look forward to hearing about your business and seeing if we are a fit to work together!

Best,

Vince Palko

Filed Under: Uncategorized

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