I’m gonna cut through the clutter and help you understand why we deliver professional presentations to the amateurs out there. Yes, it may offend some, but my goal is to help you make an informed decision regarding your whiteboard animation investment.
Global language
Since the advent of the Internet our market has expanded across the globe. So as a business owner it’s imperative to have a language that communicates with our brothers and sisters from every corner on earth. But not just any language, a VISUAL language. AdToons do just that.
No Art Drones Here
We actually have real people working behind the scenes with professional art degrees that have a combined 24+ years experience in art and marketing. These are not “wanna be artists” that let the computer draw stiff lifeless characters and simply move animated arms around the canvas.
We have tested both ways and guess what… a real hand making real mistakes resonates better with people.
We Are Not Generic Clip Art
Unlike our competition, we do not string together a series of clip art vignettes. This comes across as cold, canned, and sterile… just like when you arrive at a site done up in stock photos. If you are shoestring budget, this approach is okay.
But if you want a job well-done every time and having a gripping visual story displayed, then we are your choice. As one of our premiere clients has shared, “There is lots of noise options out there but no one tells a visual story like AdToons.”
Kindergarten Exhibits
Your own kindergartener can draw better than some of our competition. We don’t consider ourselves elitists However, most people on a shoestring budget jump over dollars to save pennies. In the process, they overlook this amateurish style. Sadly, their marketing message suffers.
What separates us from most people is we actually have professional artists who are excellent visual storytellers. When we draw a computer it actually looks like a computer not like a soft flimsy piece of cloth…
If your marketing video looks amateurish guess how your customers will perceive you?
While our competition strives to inspire the audience, we help extract the lead and sale! And we make no apologies for doing so. We are not an animation house … we are direct response marketers first, artists second.
That means the AdToons team can read between the lines in the script to bring out what you want to convey to acquire the lead or sale. Reading between the lines and creating imagery that excites the prospect to buy your product or service is our “wheelhouse.” We love it!
Pack Personality in Every Bite
We’ve been creating personality-marketing campaigns since 2006 when I authored the book The Art of Selling Using the Art of Cartoons way before it was hip to have a cartoon on your site. We pack personality into every one of our videos. This is the vital difference between an engaging video and a yawn fest – which includes 99% of our competitors.
Creative direct response copywriters
We are lucky to have talented direct response copywriters. Someone who doesn’t have this background but claims to be a scriptwriter is sadly missing the point.
Like with artists, no two writers are the same. We have taken the best of direct response and coupled it with the magic of drawing… so in essence we’ve covered all the bases to present a riveting compelling message for your business.